Zen Massage

Zen Massage® offers Advantages for Consumers and Franchisees in a Booming, Wide-Open Business
Sector! For Consumers: No binding contracts or membership fees they hate. Instead, Everyday Value
Pricing and a rejuvenating Close your Eyes and Count to Zen® personal escape.
For Franchisees: Lower investment and fees. More efficient layout and operation. Outstanding
franchisee support. And energizing opportunities for growth.
The Harvard Business Review: "Why do companies bind customers with contracts, bleed them with
fees, and baffle them with fine print? Because bewildered customers, who often make bad purchasing
decisions, can be highly profitable. Most firms that profit from customers’ confusion are on a slippery
slope. Over time, their customer-centric strategies for delivering value have evolved into
company-centric strategies for extracting it." Professional Massage and Skin Care are Wide-Open and
Ripe for a Better Idea – And that Better Idea is Zen Massage®. Over 80% of Zen Massage® clients
LEFT the "contract and membership fee" centers.
And while Starbucks has 40% market share in Coffee Shops, Planet Fitness has 20% of the Gym
market, and McDonald’s has 21.4% of the ENTIRE Fast Food market — No single brand has more than
5% of the $16-billion annual professional massage market.
WHY Zen Massage?
The wellness category - massage and skin care - are booming! And are excellent, uplifting businesses to operate.
The category is dominated by "contract and membership fee" requirement approaches, which consumers HATE.
When consumers can, they ditch the contracts and membership fees. Zen Massage® is the Better Idea in Massage/Skin Care.
OUR IDEAL FRANCHISEE
A true "people person" who wants to build their own high-performing organization.
An entrepreneur (or budding entrepreneur) who wants to actively create their own career/financial independence.
Existing franchisees/operators looking to scale team capabilities; Current/former multi-unit retail/food managers seeking independence will likely have experience and skills of particular benefit.
AVAILABLE MARKETS
US markets available: Most continental US, per need to register in certain registration states and exemptions being filed
HOT Regions/Desirable: Kansas City, Las Vegas, Charlotte. NC SC NV KS MO CO OH VA WV AL AZ PA
NOT available: CA, CT, HA, IL (processing registration in IL) IN, MD, MI, MN, NY, RI, SD; Filing exemptions in FL, KY, NE, TX, UT
Available in Canada: No
International Referrals: No
BACKGROUND
Year founded: 2006
Year Franchised: 2007
Number of franchises currently operating: 9
Number of International franchises currently operating: 0
Number of corporate owned franchises: The CEO owns and operates two of the nine Centers as a franchisee himself.
Home Based: No
Absentee ownership available: No
Semi-Absentee ownership available: Yes
Accepting Master Franchisor and Area Developer Referrals: Yes
Average number of employees required: 2-3 P/T office; 10-20 1099 Therapists/Estheticians
E2 Visa Friendly: Yes
FINANCIAL DETAILS
Franchise Fee: Single: $39,000
Providing earnings guidance in Item 19 in FDD: No
Total investment range: Single: $295,540 - $362,522 Multi-Unit: Same as single with $29,000 franchise fee included instead of $39,000
Net worth requirement: $500,000
Royalty: 5%
Additional fees: Marketing Fee 2%
Financial assistance available: No
VetFran program: No
Veterans/Minorities/First Responders Discount? Yes, 15% of Franchise Fee
SUPPORT & TRAINING PROVIDED
Training and su